Better food on the shelf brings better customers in the door.
Shalit Chefs and those at the famous brands we partner with fuss over the little things. To be fair, though, they don’t consider them ‘little’. Probably because the effect is so big, even when the food’s concentrated. Example?
Take Savory Choice brand beef, chicken and vegetable broths and pho concentrates. Carolyn Jung, Food Editor at the San Jose Mercury News, said this lineup “leaves its competitors in the dust.” Convenient retail packaging contains 12 sachets. So, they require little shelf space — not that they last there long.
CASE STUDY:
Value and quality in one whole chicken
The Problem
Large retailers compete heavily on whole chickens with a main focus on price. Our National Canadian Retail Chain partner wanted to be priced well while offering customers something unique and irresistible. How could they find a flavour that appeals to the widest demographic while ensuring the seasoning works across their various types of equipment?
The Solution
- Identify the equipment used (2 different major brands across the nation)
- Work with the equipment manufacturer to test various flavours (about 15 flavours)
- Determine the burn points, flavour absorption and visual appeal for each
- Select the flavour and work with the equipment companies to program their equipment to work with that spice
- Provide the support across the locations and regional managers, including welcome packages and in-box direction
The end result
A seasoned whole chicken that their customers can proudly serve at home, featuring outstanding quality and value.
Shalit’s retail partners recommend these solutions
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Liquid Broth Concentrates
Better basics bring in business. Compact and profitable, Savory Choice concentrates are essential pantry items for soups, sauces, roasts and more.
Chicken Liquid Broth Concentrate Sticks
Savory Choice
Vegetable Broth Concentrate Sticks
Savory Choice
Beef Broth Concentrate Sticks
Savory Choice
Pho Authentic Chicken Broth
Savory Choice
Pho Authentic Beef Broth
Savory Choice
Pho Vegetable Broth
Savory Choice
Beef Demi Glace
Savory Choice
Chicken Demi Glace
Savory Choice
Heat Blended Seasonings
Honouring Chef Paul’s legendarily proven pallet, ingredients are toasted and slowly heated, blending fats and mixing flavours just so.
Blackened Redfish Magic
Chef Paul Prudhomme
Blackened Steak Magic Seasoning
Chef Paul Prudhomme
Vegetable Magic Seasoning
Chef Paul Prudhomme
Seafood Magic
Chef Paul Prudhomme
Salmon Magic Seasoning Blends
Chef Paul Prudhomme
Shrimp Magic Seasoning Blend
Chef Paul Prudhomme
BBQ Magic Seasoning Blend
Chef Paul Prudhomme
Fajita Magic Seasoning Blend
Chef Paul Prudhomme
Herbal Pizza & Pasta Magic
Chef Paul Prudhomme
Hot & Sweet Pizza & Pasta Magic
Chef Paul Prudhomme
Magic Salt Seasoning
Chef Paul Prudhomme
Magic Salt Free Seasoning
Chef Paul Prudhomme
Salt/Sugar Free Seven Herb Seasoning Blend
Chef Paul Prudhomme
Magic Pepper Sauce
Chef Paul Prudhomme
Roux-Based Gravies & Reductions
These richly flavoured chicken or beef gravies are suitable are as close to their natural state as possible. Customers will switch supermarkets for them.
Vegan Gluten Free Gravy
SFI Sauces
Beef Gravy Gluten Free, Roux Based
SFI Sauces
Chicken Gravy Gluten Free, Roux Based
SFI Sauces
Turkey Gravy Gluten Free, Roux Based
SFI Sauces
Veal Jus Naturally Reduced
SFI Sauces
Plant Based, Whole Grain Entrees
Find the perfect vegan main — or its perfect accompaniment — with any of these healthy, hearty dishes.
Island Treasure Sweet Potato Bean Ragout
SFI Harmony Cuisine
Curried Garbanzo & Vegetable Ragout
SFI Harmony Cuisine
Napa Valley Simmer w/ Freekeh™
SFI Harmony Cuisine
Native Harvest Couscous Simmer
SFI Harmony Cuisine
Rainforest Black Bean Simmer
SFI Harmony Cuisine
Autumn Harvest Casserole
SFI Harmony Cuisine
Southern Cali Chili
SFI Harmony Cuisine
Curried Madras Style Simmer w/ Tofu
SFI Harmony Cuisine
Super Oatmeal
With 11g protein / 5g fibre per portion, this makes a nutrient-dense oatmeal that seconds as an ingredient. Such extra utility maximizes customer curiosity.
Super Oatmeal
SFI Grains
What Shalit partners say of the service
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